Be prepared to show that you not only know your stuff, but you can learn and cross train. The more multimedia skills you have, the more valuable you are. Be a jack of all trades using 3D rendering and animation, video, after effects, flash, and even LMS software, and you will go far. Throw as many coding skills as possible in the mix and you will be a superstar. Don't forget to learn as much as you can about the business by visiting the website and looking at all the products and services before interviewing.